What’s a Field Trip?
White Rock Sea Tours was a local start up that had been in business less than a year. Captain and owner Andrew spent most of his time at the White Rock Pier selling tours on a face to face basis and through signage at the physical location.
We are so lucky to live so close to places like Squamish and Whistler. A world renowned ski resort and the recreation capital of Canada! It doesn’t get much better. Whistler has no shortage of summer activities and Squamish is literally an adventurers wonderland. We frequent these places so it made sense to get some friends together and go on a mini road trip!
We worked with Tourism Whistler and Tourism Squamish on this trip. Our influencers interacted with multiple tourism assets on the trip and promoted local attractions. Needless to say we had a blast, no wonder people say our job sounds like a vacation… The tourism brands included; Canadian Outback Rafting, Backcountry Brewing, Coast Mountain Brewing, Sea To Sky Gondola, Sea To Sky Adventure Co, Norman Rudy’s, Executive Suites Hotel & Resort, and The Mountain Skills Academy.
With a total reach over 650,000 our team of adventurers felt at home while paddling, climbing, and hiking their way through the Sea To Sky. A team with a range of different styles allowed us to reach different niches within the adventure travel market and maximize the buzz. We love trips like these because they allow us to support great creators financially, while also giving them space to create their own content along the way.