A Case Study: White Rock Sea Tours
This summer we had the opportunity to work with White Rock Sea Tours.
We created a badass cinematic edit for use across all channels.
We also shot a library of content for consistent social media posting.
We utilized the content in Facebook ads and optimized for CPC.
Our facebook ads sent users directly to the website to book their trip online.
The ads achieved a $.37 CPC. The ads reached 396,000 people.
The ads achieved a 2000% ROI - A $2,300 budget drove $46,000 in prepaid online bookings.
The ad increased site traffic by 2000% and was responsible for 57% of site traffic overall.
Great content + strong CTA's + split testing.